Self-hosted rank tracking · buy once
Rank tracking you own, at cost price.
Semrush and Ahrefs both start north of $100 a month, for ever. ReplaRank is $399 once — you run it on your own server, bring your own search-data key, and pay the data company directly at their prices. Roughly 1.6¢ a rank check.
Source code. No licence server. 12 months of updates.
| Keyword | Searches | Now | 30d | Why it moved |
|---|---|---|---|---|
| ifory | — | 1 | — | AI Overview above you, taking the click |
| eifory | 20 | 9 | — | nothing wrong with the page |
| germany power bank | 30 | 14 | ↑ 9 | page two — cheapest win on the board |
| ifory power bank | — | 23 | — | a blog post outranks your own product page |
| fastest charging powerbank | 480 | 28 | ↑ 1 | one page, three phrasings — don’t add the volumes up |
What it does
It tells you where you stand. And, unusually, why.
Every rank tracker says a keyword fell from 14 to 40. Almost none tell you the page started returning a 404 three days earlier.
Page checks
The reason a keyword dropped
Reads the pages that actually rank — not a domain you typed — and reports a 404, a redirect chain, a noindex, robots.txt, or a canonical pointing somewhere else. Free: it’s plain HTTP, no data provider involved. Alerts you the day a ranking page breaks.
What to push
One ordered list, biggest win first
Groups every keyword by how little work the next step needs — page two before page one, page one before the top three. Nothing is ever offered position 1, because telling somebody at 45 what they’d earn at the top is a fantasy dressed as a forecast.
Search Console
Real clicks beside the estimate
Connects to Google Search Console — free, with a robot account you create and can revoke — and puts your actual click figures next to the estimate, so you can see how close the published curve is to your reality.
Research
The questions people really ask
Keyword ideas, suggestions, related searches and the People Also Ask tree, with the price of each depth shown before you spend it. A two-level question map costs about 1.5¢.
Backlinks
Whole link profile, and the rot in it
New links, lost links, anchor mix, referring domains and spam scores. Finds the link-selling networks pointing at you — the ones whose anchor text is literally “High Quality Dofollow Backlinks”.
Competitors
Who beats you, and on what
Rivals found from your own results, head-to-head on every keyword, and the gap list of things they rank for and you don’t. No extra fetches — it reads the pages you already paid for.
What it costs to run
One fetch of a result page serves every site that asks for it.
Check the same phrase for your own site, for four competitors, and for another client in the same country — that’s one purchase, not six. It’s the single design decision that makes self-hosting cheaper than a subscription rather than just different.
Those are real figures from a real install, not a model. You set a monthly ceiling and work waits at the line rather than failing — and because the key is yours, we never see the money.
Built for more than one
Brands, websites, keywords — in that order.
A brand is a customer. Each one has its own websites, its own keywords, its own logins and its own spending limit, and none of them can see another. It’s the same structure whether you run three of your own sites or forty for clients.
Your AI can drive all of it
50 MCP tools, so Claude can add keywords, run research, read backlinks and answer “why did this drop?” without you opening the app.
Reports clients can open
Shared links with no login, scheduled emails, CSV out. Under your name, not ours.
Runs on a small box
One SQLite file, no database server, no queue, no Redis. A $5 VPS is genuinely enough.
Price
Buy it once. It doesn’t expire.
Which licence you need depends on whose websites you track — not how many servers you run or how many people use it.
Single
For tracking your own websites. One business, as many brands and keywords as you like.
- Unlimited websites and keywords
- Unlimited users, no per-seat price
- Full source code, yours to change
- All 50 MCP tools
- 30 days support, 12 months of updates
Agency
For tracking clients’ websites and charging them for it. As many clients as you like.
- Everything in Single
- Track and host for clients
- Rebrand it completely — your name, not ours
- Client logins, per-brand spending limits
- Reports sent under your brand
If you’d rather not
We install it for you
On your server, your domain, HTTPS, nightly backups, your first account made and your data provider connected. You still own everything.
Or don’t run a server at all
We host it — $79 a month
On our infrastructure, updated and backed up. Cancel whenever; you keep the licence and we hand you the database.
30 days of setup support and 12 months of updates are included with both licences. After that, updates are $49 a year if you want them — and your licence never stops working if you don’t renew. You simply stay on the version you have, forever. There is no licence server and nothing switches off.
Because you get the complete source code the moment you buy, sales are final once you’ve downloaded the files; if you haven’t, you can cancel within 14 days. The full terms are here.
Before you buy
What it deliberately isn’t.
Four things that are true, and that a sales page usually leaves out.
It has no search data of its own
Nobody’s does. Every rank tracker buys from the same handful of suppliers, and the subscription price is that cost plus a margin plus a business. ReplaRank cuts out the margin, not the cost: you open a DataForSEO account, paste the key, and pay them directly. If you won’t do that, this isn’t for you.
A position is not a promise
Rankings differ by the minute, by where they’re checked from, and by who’s looking. The app reports what it measured and says so. Don’t build a client guarantee on a number in here being exact — ours or anybody else’s.
You need a server
A $5 VPS is enough, and the installer does the rest — but somebody has to own it. If you’d rather not, take the hosted option above and let us.
Estimated traffic is estimated
“Visits to gain” comes from a published cross-industry click curve, not a measurement of your site, and the app labels it as an estimate everywhere it appears. Connect Search Console and your real figures sit beside it, so you can judge the gap yourself.
Stop renting the view of your own rankings.
$399, once. Source code, your server, your data provider, your data.
Questions? hello@replarank.com — a person, not a queue.